Sunday, 4 August 2019

The two biggest challenges facing Bitcoin Cash today are marketing and adoption

The biggest problems actually facing BCH are marketing and adoption. We need more shops with stickers in their windows. We need more commercials. We need to spread positive ideas about the utility of BCH as a currency. The technology works great. What is lacking most and will ultimately be the make or break factor is how well we relate it to the general public. The new apps and interface make it relatively easy to use. But we could take it even further. Make adding other users to the address book even easier. Provide a way to look people's address up by name. We need to look at it from the perspective of someone who knows nothing about cryptocurrency and doesn't care.

We need convincing short films and documentaries about how Bitcoin Cash is the real form of Bitcoin as intended in the white paper. We need more cartoon videos and other videos about how easy and fun it is to use Bitcoin Cash (it really is fun!). We have the truth on our side but the truth is also that cryptocurrency has become a battleground of ideas. We need to win that battle. So if you're going to invest in something to help BCH please invest in marketing and adoption. I'm sure the developers will thank you when their donations are worth that much more.

The biggest challenges facing Bitcoin Cash right now are not funding, governance or ridding ourselves of some inferiority complex. They are marketing and adoption.

Isn't saying that "the biggest problems facing BCH are funding and governance" like saying "the biggest problems facing BCH are private influence and control"? What exactly do you need to do to bitcoin cash that hasn't been done already? AFAIK the main function of the network is to propagate, validate and confirm transactions. So what exactly is the problem that we need to "hire" developers to fix full time? This makes me afraid that we will go down a path similar to bitcoin core and blockstream. It also creates the notion that some people have been given explicit authority over what happens with BCH. I don't want that. I want the people and the miners to decide what implementation and relative changes are appropriate. I don't want them to lose that authority. How can we be sure that this will not happen? Honest questions.

Also, please don't get me wrong by thinking that I don't appreciate what the developers have done for BCH so far. But this is what free open source software is. Bitcoin was always like that and has clearly changed the world. So why do we all of a sudden need a central governing authority and central funding? These things are not necessary in my view and only serve to harm.

submitted by /u/fribitz
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source https://www.reddit.com/r/btc/comments/clottm/the_two_biggest_challenges_facing_bitcoin_cash/

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