Someone like my dad still goes to the bank in person to deposit a check. As much as I love and respect the man, he wouldn't be able to handle a mobile wallet, let alone a hardware wallet. But he knows how to use PayPal.
I understand the passion around the "not your keys not your Bitcoin" motto, and I myself want to have full control over my keys for obvious reasons. At the same time, if we want to see mass adoption one day, we need to recognize there is a steep learning curve here, which puts Bitcoin out of reach for so many people.
So the question when talking to someone like my dad, or a teen who's afraid to lose $500 - which to him amounts to his life savings - due to a wrong manipulation is whether you want them in through the likes of PayPal or Bakkt going later on they'll want to learn more and become more sophisticated, or of you want to see them stay out of what they perceive as an intimidating Bitcoin ecosystem altogether.
Edit: some people here are missing the point. I can and have been educating people around me. My argument is that this doesn't scale, and the ecosystem needs those simplified experiences. Self-custodying is like cooking your own food. Is gives you the best meals, but not everybody has the skills, interest, or ability of doing it.
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